Mupi Boards

Project overview

MUPI (Mobilier Urbain pour l’Information) boards are sleek, double-sided advertising structures that combine urban sophistication with powerful street-level messaging.

Unique Advantage

We are the only outdoor marketing agency in Lagos State that operates MUPI advert boards directly on the streets. This exclusive access makes us distinctive and gives your brand a dominant visual presence.

Features:

  • Illuminated for 24/7 visibility

  • Strategically placed at traffic-heavy junctions and commercial hubs

  • Elegant, compact design for high pedestrian and vehicle engagement

SIZE

1.8M (W) BY 2.8M (H)

Why Brands Love It:

  • Uncluttered, premium placement

  • Audience engagement at eye-level

  • Ideal for lifestyle, tech, real estate, fashion, and fintech brands

  • High Visibility

  • Affluent Audience 

  • Strategic Placement
  • Exclusive Coverage 

The Process

0 %

Success Rate

How to List Your Brand on Malleable Communications Boards

 

Step 1: Initial Inquiry

Customers can reach out to us via:

  • Phone call: 09010000701, 09010000801

  • Email: contactus@malleable.com

  • Our website contact form

  • Social media DMs

We’ll respond promptly with available options, pricing, and media kits.


Step 2: Needs Assessment & Consultation

We schedule a short consultation to understand:

  • The campaign objective (awareness, event, product launch, etc.)

  • Target audience and location preferences

  • Preferred board types (MUPI, LED, Billboard, Lamppost, Landscape features)

We then recommend the most strategic and cost-effective solution tailored to your goals.


Step 3: Site Selection & Availability Check

Based on your preferences, we:

  • Share a list of available board sites

  • Offer site photos

  • Allow site visits (on request) for high-value campaigns


Step 4: Proposal & Quotation

We send a formal proposal that includes:

  • Campaign duration (weekly/monthly/yearly)

  • Media type & number of slots

  • Artwork specs and deadlines

  • Cost breakdown

  • Optional add-ons (design support, multi-board discounts)


Step 5: Contract & Payment

Once the proposal is approved:

  • A contract is signed

  • Payment is processed (partial or full based on the agreement)

  • Client receives a calendar and timeline for launch


Step 6: Artwork Submission or Design

  • Clients can submit ready-to-use creatives that match our board specs

  • Or request design services from our in-house team (extra fee)

We ensure the artwork is optimized for visibility and compliance.


Step 7: 24 hrs Deployment & Go-Live

  • Your advert is deployed on the selected boards

  • You’ll receive a deployment report (photos/videos of the live ads)

  • We monitor and maintain board quality throughout the campaign duration


 

Lets address your questions today!

Malleable Group – Our Services

At Malleable Group, we offer a seamless blend of outdoor and digital marketing solutions designed to amplify your brand’s presence and maximize engagement.

🚀 Outdoor Marketing Services

📌 Billboard Advertising – High-impact placements in strategic locations for maximum visibility.
📢 Street-Level Advertising – Mopi Boards, Lamp Post, and LED digital screens to connect with pedestrians and urban audiences.

📲 Digital Marketing Services

🎯 Social Media Marketing: Engaging campaigns that grow your brand’s online presence.
🔍 Search Engine Optimization (SEO): rank higher and drive organic traffic to your website.
📈 Pay-Per-Click (PPC) Advertising: data-driven paid ads that generate instant leads and conversions.
✉️ Email Marketing & Automation: Personalized messaging to nurture and retain customers.
📊 Analytics & Performance Tracking: insights-driven optimization for continuous improvement.

🎨 Branding & Strategy

🖌️ Creative Design & Content: – High-quality visuals, videos, and copywriting that tell your brand story.
📖 Brand Strategy & Identity: Positioning your business for success with a strong brand foundation.
📰 Public Relations (PR) & Reputation Management: Building credibility and positive brand perception.

From streets to screens, we ensure your brand remains unmissable! 🚀✨ Let’s create something extraordinary together.

 

The duration of a project depends on the scope, complexity, and marketing channels involved. Here’s a general guideline for our typical project timelines:

🔍 Discovery & Strategy Development: 1-2 weeks
We conduct in-depth research, define goals, and create a strategic roadmap tailored to your brand.

🚀 Outdoor Marketing Campaigns:

  • Billboard & Transit Advertising: 2-4 weeks (including design, approvals, and placement)
  • Experiential Marketing & Activations: 4-6 weeks (planning, logistics, execution)

📲 Digital Marketing Campaigns:

  • Social Media & PPC Ads: 1-2 weeks (campaign setup, content creation, launch)
  • SEO & Content Marketing: Ongoing (Minimum 3-6 months for measurable impact)
  • Website Development & Optimization: 4-8 weeks

🎨 Branding & Creative Services:

  • Logo & Visual Identity: 2-4 weeks
  • Full Brand Strategy & Positioning: 4-6 weeks

⏳ Need a fast turnaround? We offer express services for urgent projects, ensuring quality execution within shorter timelines.

Every project is unique, and we provide a detailed timeline after consultation to ensure a smooth and efficient process. 🚀✨

Note that the project could be executed faster depending on the complexity of the project. 

Empowering Small Businesses with Big Impact

Absolutely! At Malleable Group, we believe that great marketing isn’t just for big brands—small businesses deserve visibility too. Whether you're a startup, a local business, or an emerging brand, we tailor our outdoor and digital marketing solutions to fit your budget and business goals.

✅ Flexible & Scalable Solutions – Whether you need a single billboard, a targeted social media campaign, or a full-scale branding strategy, we adapt to your needs.

✅ Cost-Effective Marketing – We offer budget-friendly advertising options that maximize ROI without compromising quality.

✅ Hands-On Guidance – Our team works closely with small business owners, providing expert advice, strategy, and execution to help you grow.

✅ Local & Global Reach – From community-driven advertising to expanding your brand online, we help businesses connect with the right audience.

No matter your size, we make your brand unmissable! 🚀 Let’s take your business to the next level.

Yes! At Malleable Group, we don’t just build websites—we revamp, optimize, and elevate existing ones to ensure they align with your business goals and marketing strategy. Whether your website needs a design refresh, performance boost, or full digital overhaul, we’ve got you covered.

How We Help:

✅ Website Audit & Optimization – We analyze your site’s performance, SEO, user experience (UX), and conversion rates to identify areas for improvement.

🎨 Design & UI/UX Enhancements – A visually appealing and intuitive website keeps visitors engaged. We refine layouts, update visuals, and improve navigation for a seamless user experience.

📈 SEO & Speed Optimization – We enhance your website’s search rankings, loading speed, and mobile responsiveness to improve visibility and user retention.

🛠️ Functionality Upgrades – Need new features? We integrate e-commerce, booking systems, chatbots, and other tools to enhance your site’s capabilities.

📲 Content & Branding Refresh – We update text, images, and messaging to align with your latest brand identity and marketing strategy.

🔄 Website Maintenance & Support – Ongoing updates, security checks, and performance monitoring to keep your site running smoothly.

💡 Digital Strategy Integration – We align your website with your social media, paid ads, and outdoor marketing campaigns to create a seamless customer journey.

🚀 Let’s transform your website into a high-converting, powerful marketing tool! Contact us today to get started.

Project Name

Mupi Boards

Category

Outdoor Advertising

Numbers

11 boards: Admiralty lekki
7 boards: Durosimi Etti
6 boards: Ozumba Mbadiwe V.I
21 boards: Ikoyi Bourdillon
Total: 45 Boards

Locations

Lekki Admiralty Way Junctions Lekki Durosinmi Etti Junctions Victoria Island (Ozumba Mbadiwe Junctions Bourdillon/ Gerald

Share:

You have different questions?

Our team will answer all your questions. we ensure a quick response.